Okay, let’s talk about the unsung hero of creative workflows: the DAM. This video isn’t just a tutorial—it’s a quiet revolution for anyone drowning in scattered brand assets. Adobe finally bridges the gap between Bynder’s ironclad governance and Express’s speed. No more downloading, re-uploading, or praying the logo version is right. The magic? Real-time sync means your team can’t accidentally use the outdated PDF. My hot take: if you’re a marketer without this integration, you’re not just slow—you’re a liability. The video nails the setup, but I wish it dove deeper into permission nuances. Still, it’s the kick in the pants your brand consistency needs. Are you team “asset chaos” or team “single source of truth”? Full video link https://youtu.be/eu4N0jwR58Y